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Best of the Best: HS Technology Courts ‘Customers for Life’

HS Technology Group's impeccable balance of technical, business and people skills allowed it be a finalist for the 2012 SSI Installer of the Year award.



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Usually Jacks of all trades are masters of none, but quite the opposite is true for Pikesville, Md.-based HS Technology Group. The firm has diversified across commercial, residential, new construction, electrical and design divisions. It’s impeccable balance of technical, business and people skills allowed it to capture 2012 SSI Installer of the Year (small to midsize company, >150 employees).

“For us, it’s all about the relationships you establish and we work very hard to maintain them,” says Mark “Big Poppy” Recene, vice president, sales and marketing. “We employ a full-time business development manager who visits new and existing trade partners on a daily basis. These partners range from general contractors, electrical contractors, architectural firms and more.”<p>The company teaches its clients that technology changes and equipment needs to be maintained.</p>

HS Technology’s customer service features live operators as opposed to an automated attendant, often resolving issues via phone and remote access, and Customers for Life loyalty program. Its alarm management practices include emphasizing installer/user training, and implementing enhanced call verification (ECV) and GSM cellular technology on new installations. The firm keeps its associates motivated with many internal events, as well as charitable initiatives. HS is also active with several industry groups.

“HS Technology is always looking for new and different ways to contribute to the community,” says President Stuart Forchheimer. “We tend to look for opportunities that focus around children; however, we donate to others that we feel would benefit from our services as well.”


Article Topics
Business Management · Best of the Best · Features · HS Technology · Installer of the Year · SAMMY Awards · All Topics

About the Author
Scott Goldfine
Scott joined SECURITY SALES & INTEGRATION in October 1998 and has distinguished himself by producing award-winning, exemplary work. His editorial achievements have included blockbuster articles featuring major industry executives, such as Tyco Electronic Products Group Managing Director Gerry Head; Protection One President/CEO Richard Ginsburg; former Brink’s Home Security President/CEO Peter Michel; GE Interlogix President/CEO Ken Boyda; Bosch Security Systems President/CEO Peter Ribinski; and former SecurityLink President/CEO Jim Covert. Scott, who is an NTS Certified alarm technician, has become a respected and in-demand speaker at security industry events, including presentations at the Central Station Alarm Association (CSAA) Annual Meeting; California Alarm Association (CAA) Summer and Winter Conferences; PSA Security Network Conference; International Security Conference and Exhibition (ISC); and Security Industry Association (SIA) Forum. Scott often acts as an ambassador to mainstream media and is a participant in several industry associations. His previous experience as a cable-TV technician/installer and running his own audio company -- along with a lifelong fascination with electronics and computers -- prepared Scott well for his current position. Since graduating in 1986 with honors from California State University, Northridge with a degree in Radio-Television- Film, his professional endeavors have encompassed magazines, radio, TV, film, records, teletext, books, the Internet and more. In 2005, Scott captured the prestigious Western Publisher Maggie Award for Best Interview/Profile Trade for "9/11 Hero Tells Tale of Loses, Lessons," his October 2004 interview with former FDNY Commander Richard Picciotto, the last man to escape the Ground Zero destruction alive.
Contact Scott Goldfine: sgoldfine@ehpub.com
View More by Scott Goldfine
Best of the Best, Features, HS Technology, Installer of the Year, SAMMY Awards


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