More by Mark Matlock
Mark Matlock · September 29, 2014 ·
Traditional security alarm dealers need to reinvent themselves and adapt to the changes in the market before suffering losses to equity.
Mark Matlock · December 01, 2013 ·
The thought of raising monitoring fees make you cringe? Here's why it shouldn't.
Mark Matlock · September 03, 2013 ·
Are you up to speed about the potential regulatory to-do surrounding remote thermostats?
Mark Matlock · June 03, 2013 ·
Simple steps for transitioning alarm accounts, pain free.
Mark Matlock · March 06, 2013 ·
Video monitoring services are ready for take-off in a big way.
Mark Matlock · September 03, 2012 ·
Do you own the phone number programmed into the alarm dialers? You should.
Mark Matlock · June 14, 2012 ·
In the latest "Monitoring Matters" column, Mark Matlock explains why dealers need to get onboard with upselling as their sales strategy.
Mark Matlock · March 13, 2012 ·
In this article, United Central Control Inc. (UCC) Senior Vice President Mark Matlock addresses concerns surrounding IP transmitters.
Mark Matlock · September 27, 2011 ·
As plain old telephone service (POTS) continues to fade into obsolescence, alarm dealers are increasingly choosing to send alarm signals via IP-based communications.
Mark Matlock · June 26, 2011 ·
Given our propensity for smartphones and interactive technology, the more savvy alarm dealers are gearing their offerings toward this trend. More than ever manufacturers and third-party vendors are really coming up to speed with mostly IP-based, interactive security systems and devices.
Mark Matlock · March 24, 2011 ·
Let's discuss a cautionary tale about alarm signals gone mad. Here's the idea: Imagine three turnstiles in a subway. Every couple of minutes a passenger deposits a coin and passes through easily.
Mark Matlock · October 31, 2010 ·
I have heard it said that the difference between a dream and a goal is a plan. In running a business, it is very important to have a well thought out business plan ...
Mark Matlock · August 04, 2010 ·
In today's competitive market for intrusion and fire/life-safety alarm systems and monitoring, it can be tough to create new customers.
Mark Matlock · May 31, 2010 ·
I know what you’re thinking after reading the headline. “Here’s one more article about plain old telephone service (POTS) going away. For crying out loud, tell me something I don’t know!”
Mark Matlock · January 31, 2010 ·
The term “alarm factor” is often used in different circles in the alarm industry and it can have varied meanings depending on whom you ask.