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‘Cake Boss’ Served Sweet Security Solution

TV’s “Cake Boss,” Buddy Valastro, wasn’t about to settle for half-baked security when it came to safeguarding his new 60,000-square-foot, multipurpose warehouse in New Jersey. As is his way, the celebrity mixed the perfect ingredients of integrator, supplier and products to cook up a delectable IP video and intrusion solution.



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<p>“This is one of those projects that you become married to because of the fine-tuning after the fact along with regular service maintenance and expansions,” says Security Cam Depot‘s Luis Fernandez.</p>Compliments to the Chefs

The capabilities the system provided to Valastro once it was up and running has enhanced and enriched his operations beyond his imagination. The demonstrative entertainer is quite enthusiastic about the power an IP-based platform brings.

“We love that the application that controls the units is network-based so we can have a user/client relationship created to control access for each user. And they can be grouped by department so we can determine the level of control needed by each group,” he says. “The mobile app was huge because our directors are constantly traveling and needed to monitor the feeds from where they were. The other big benefit is picture capture and video export. Being able to crop extended lengths of video and create a separate video file, compress it and send it out over E-mail has been extremely helpful.”

Thankfully, as of this writing, there have been no major criminal or other dangerous or undesirable events at the warehouse. However, Fernandez recalls an incident that nevertheless demonstrates the solution’s value.

“We were in Buddy’s office going over some details about the functionality of the system when he turned to Leo [Minervini] and said, ‘Who are those guys taking pictures of the cakes with their cell phones?’ It turned out to be only a couple of fans who just strolled through the back door and walked in like it was nothing. They quickly handled the situation and asked them to leave. The system had only been up a day or so.”

Valastro is also keen on the system’s ease of use. Besides he himself being able to easily operate it, often watching camera views from his office, the team Valastro has monitoring the system was also able to hit the ground running.

Valastro sums up his experience with this project thusly: “The great part was the personal factor involved. The integrator was here throughout the process. My top priorities are being met, so I’m happy. I feel my business is secure even when I’m not there. I think that’s attractive to any business owner. I’ve got everything I need. I’m the eye in the sky!”

Editor-in-Chief Scott Goldfine has spent more than 13 years with SECURITY SALES & INTEGRATION. He can be reached at (704) 663-7125.

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Article Topics
Video Surveillance · Systems Integration · Cake Boss · Cover Story · Installation Case Study · Interlogix · All Topics

About the Author
Scott Goldfine
Scott joined SECURITY SALES & INTEGRATION in October 1998 and has distinguished himself by producing award-winning, exemplary work. His editorial achievements have included blockbuster articles featuring major industry executives, such as Tyco Electronic Products Group Managing Director Gerry Head; Protection One President/CEO Richard Ginsburg; former Brink’s Home Security President/CEO Peter Michel; GE Interlogix President/CEO Ken Boyda; Bosch Security Systems President/CEO Peter Ribinski; and former SecurityLink President/CEO Jim Covert. Scott, who is an NTS Certified alarm technician, has become a respected and in-demand speaker at security industry events, including presentations at the Central Station Alarm Association (CSAA) Annual Meeting; California Alarm Association (CAA) Summer and Winter Conferences; PSA Security Network Conference; International Security Conference and Exhibition (ISC); and Security Industry Association (SIA) Forum. Scott often acts as an ambassador to mainstream media and is a participant in several industry associations. His previous experience as a cable-TV technician/installer and running his own audio company -- along with a lifelong fascination with electronics and computers -- prepared Scott well for his current position. Since graduating in 1986 with honors from California State University, Northridge with a degree in Radio-Television- Film, his professional endeavors have encompassed magazines, radio, TV, film, records, teletext, books, the Internet and more. In 2005, Scott captured the prestigious Western Publisher Maggie Award for Best Interview/Profile Trade for "9/11 Hero Tells Tale of Loses, Lessons," his October 2004 interview with former FDNY Commander Richard Picciotto, the last man to escape the Ground Zero destruction alive.
Contact Scott Goldfine: sgoldfine@ehpub.com
View More by Scott Goldfine
Cake Boss, Cover Story, Installation Case Study, Interlogix


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