Majority of Canadians Believe Security Systems Increase Value of Their Homes, Survey Says
Canadians say neighborhood watch programs are effective, but only 22% rely on it.
More than three out of four (76%) believe that a monitored alarm system is effective in improving safety and security of their homes.
TORONTO – Nearly seven out of 10 (69%) Canadians believe home security systems increase the value of their residences, according to AlarmForce Industries’ (TSX: AF) spring home security poll.
The national survey found that while most respondents find value in home security systems, almost nine in 10 (89%) respondents feel very safe in their own neighborhoods. Twenty-three percent of Canadians do not rely on home security at all.
“We believe most Canadians have become accustomed to having a home security system,” says Beth Robertson, vice president of sales & marketing, AlarmForce Industries. “With today’s modern technologies having a home alarm/monitoring system is a forgone conclusion.”
The poll found that almost 40% of Canadians were unaware that having a home security system reduces their insurance rates, helping to offset their annual subscription cost while increasing their home safety. The poll showed that more than 40% of homeowners looking to purchase a new home have a pre-installed home security system on their checklist.
“When looking for any additional edge in increasing your home value, having a home security system in place has increasingly become an expectation when purchasing a home,” says Robertson.
READ NEXT: Alarm Contractors: Make Sure Your Insurance Policies Cover the Businesses You Secure
More than three out of four (76%) of Canadians feel that their neighbors are paying attention and are typically very aware of unusual activities in their neighborhood. However, when asked who is more likely to notice suspicious or unusual activities, such as an unfamiliar face or a parked vehicle, 75% of respondents felt that they are more likely to notice it versus their neighbor.
The poll also found:
- A number of Canadians rely on a loud/large dog (27%) or baseball bat/golf club (16%) to meet the challenges of break-ins.
- 82% feel that direct contact between the home alarm company and emergency services is important, and 71% believe voice response by the security company is important if an incident is detected.
- 68% are in favor of being able to remotely arm/disarm their home security systems, monitor or control smart home options such as door locks, smoke detectors, lighting, garage doors and cameras remotely from a computer or smartphone.
- 76% believe that a monitored alarm system is effective in improving safety and security of their homes.
The poll was conducted by Environics Research among 817 Canadians between March 28-April 2, and is considered accurate +/- 4% 19 out of 20.
If you enjoyed this article and want to receive more valuable industry content like this, click here to sign up for our FREE digital newsletters!
Related Content
Security Is Our Business, Too
For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Commercial Integrator + Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add to your bottom line.
A FREE subscription to the top resource for security and integration industry will prove to be invaluable.
