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Portrait of a Security Pro

A case could be made that there is no industry that benefits society more than electronic security. There may be some that are its rival, but electronic security’s purpose of protecting and safeguarding people and property is about as noble as it gets. Just who are the individuals behind the industry…



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A case could be made that there is no industry that benefits society more than electronic security. There may be some that are its rival, but electronic security’s purpose of protecting and safeguarding people and property is about as noble as it gets.

Just who are the individuals behind the industry championing that virtuousness? Who are the people with the business savvy, technical expertise and salesmanship that have built the industry up and continue to impel electronic security forward? What is their experience? What are their beliefs? How do they run their businesses? What are their commonalities? What are their differences?

To find out these and many more answers, Security Sales & Integration recently conducted its second Security Industry Demographic Census. Based on queries of all levels of management within installing security dealer and systems integration organizations, the electronically administered study included nearly 400 participants and more than 50 questions.

Besides allowing industry professionals to find out more about their colleagues and competitors, and where they themselves fit in, the 2008 Demographic Census serves as an invaluable source of information for businesses, government agencies, journalists, researchers, students, and anyone else looking to meet needs ranging from marketing to general curiosity. Click to view the report.


Article Topics
Business Management · Systems Integration · Business · Features · MarketingPromotions · Security Industry Demographic Census · Selling Systems · Surveys · All Topics

About the Author
Scott Goldfine
Scott Goldfine is Editor-in-Chief and Associate Publisher of Security Sales & Integration. Well-versed in the technical and business aspects of electronic security (video surveillance, access control, systems integration, intrusion detection, fire/life safety), Goldfine is nationally recognized as an industry expert and speaker. Goldfine is involved in several security events and organizations, including the Electronic Security Association (ESA), Security Industry Association (SIA), Security Industry Alarm Coalition (SIAC), False Alarm Reduction Association (FARA), ASIS Int'l and more. Goldfine also serves on several boards, including the SIA Marketing Committee, CSAA Marketing and Communications Committee, PSA Cybersecurity Advisory Council and Robolliance. He is a certified alarm technician, former cable-TV tech, audio company entrepreneur, and lifelong electronics and computers enthusiast. Goldfine joined Security Sales & Integration in 1998.
Contact Scott Goldfine: [email protected]
View More by Scott Goldfine

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Business, Features, MarketingPromotions, Security Industry Demographic Census, Selling Systems, Surveys


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