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SSI’s 2014 Industry Forecast: Moon Security’s Mike Miller

In this blog, Mike Miller, president of Moon Security, discusses some of the pressing security issues he would like to see get resolved in 2014.



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The January edition of SECURITY SALES & INTEGRATION includes our annual industry forecast as a cornerstone of our special 2014 Industry Forecast Issue. For the piece, I interviewed 25 of the industry’s most knowledgeable market analysts, business experts, security dealers, systems integrators, supplier representatives and trade association directors. Some of their perspectives can be found in the magazine article, with the balance of their assessments appearing in separate Under Surveillance blog posts.

Featured in this installment: Mike Miller, President, Moon Security Services

What will be the top technology stories of 2014?

Mike Miller: Technology is allowing us to provide solutions to our clients’ everyday needs. How it is detected and how it is communicated to the client becomes our primary concern. This requires us to invest in our technical and sales support staff through training, review of hiring practices with a focus on IT skills development that then will support our mission.

What do you envision for the security industry overall?

Miller: I believe that 2014 will be a good year of growth for our industry including manufacturers, dealers and monitoring providers. As an SIAC Board Member and past president of ESA, I am proud of the relationship that ESA, CSAA, CANASA and SIA were able to come together and build the entity SIAC [Security Industry Alarm Coalition], that works on our behalf working with police agencies across the U.S. and Canada. Stan Martin and his team continue to spread the word on alarm management ordinances that will impact our dealers’ police agencies and, most importantly, our clients in the best way possible.

What are some pressing security industry issues you would like to see get resolved?

Miller: 1) Reducing unethical sales practices; 2) we must continue to promote the ability for our alarm dealers as employers to have a national criminal background check done through the FBI/National Database; and 3) Electrical apprenticeship programs’ continued growth in all states so that we can have career pathways for our low-voltage journeyman electricians.

What is something that might catch people off-guard in 2014?

Miller: The phone and cable companies. I know we know they are here but I don’t think we should underestimate them one bit. Same with DIY; it may be a niche but at the least our awareness is critical and for us as a dealer become a possible partner as well as get your financial and operations as lean as possible and become more profitable. Get more training and be involved within your alarm association. Don’t just cut costs; look for ways to increase revenue and RMR.

Any final thoughts about 2014?

Miller: What we do is important. We protect lives and property. Our work is not boring, it’s exciting and I’m proud of what we do!

 

 


Article Topics
Vertical Markets · Interviews · Management · Blogs · 2014 Predictions · Mike Miller · Moon Security · Under Surveillance · All Topics

About the Author
Scott Goldfine
Scott joined SECURITY SALES & INTEGRATION in October 1998 and has distinguished himself by producing award-winning, exemplary work. His editorial achievements have included blockbuster articles featuring major industry executives, such as Tyco Electronic Products Group Managing Director Gerry Head; Protection One President/CEO Richard Ginsburg; former Brink’s Home Security President/CEO Peter Michel; GE Interlogix President/CEO Ken Boyda; Bosch Security Systems President/CEO Peter Ribinski; and former SecurityLink President/CEO Jim Covert. Scott, who is an NTS Certified alarm technician, has become a respected and in-demand speaker at security industry events, including presentations at the Central Station Alarm Association (CSAA) Annual Meeting; California Alarm Association (CAA) Summer and Winter Conferences; PSA Security Network Conference; International Security Conference and Exhibition (ISC); and Security Industry Association (SIA) Forum. Scott often acts as an ambassador to mainstream media and is a participant in several industry associations. His previous experience as a cable-TV technician/installer and running his own audio company -- along with a lifelong fascination with electronics and computers -- prepared Scott well for his current position. Since graduating in 1986 with honors from California State University, Northridge with a degree in Radio-Television- Film, his professional endeavors have encompassed magazines, radio, TV, film, records, teletext, books, the Internet and more. In 2005, Scott captured the prestigious Western Publisher Maggie Award for Best Interview/Profile Trade for "9/11 Hero Tells Tale of Loses, Lessons," his October 2004 interview with former FDNY Commander Richard Picciotto, the last man to escape the Ground Zero destruction alive.
Contact Scott Goldfine: sgoldfine@ehpub.com
View More by Scott Goldfine
2014 Predictions, Mike Miller, Moon Security, Under Surveillance


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