Telguard is trying to make it much easier for integrators to build recurring monthly revenue (RMR) by setting up a low flat-rate service plan dealers can resell to homeowners covering security functions, as well as control of Z-Wave devices and CCTV video surveillance.
At ISC West 2014 in Las Vegas this week, wireless alarm communications company Telguard announced a new service plan for its HomeControl interactive solution for 2GIG and DSC panels. The new HomeControl OneRate service plan replaces the previous, multi-tier pricing structure with a single flat price with no activation fees. According to the company, this single price enables dealers to more effectively upsell interactive features and capture RMR.
“In order to create the maximum stickiness in the shortest time with homeowners, competing service providers are bundling service offerings that lead with video and automation,” says Shawn Welsh, vice president of marketing and business development, Telular. “With the HomeControl OneRate service plan’s all-inclusive pricing, dealers can now meet or beat their competition feature for feature, while offering a better price regardless of a particular homeowner’s interest in remote arming, Z-Wave, video or all three. The industry’s a la carte pricing contracts and complexity will be a thing of the past.”
Competitive solutions artificially limit the number of sensors and Z-Wave devices installed with a system, while also charging a premium for live cameras, according to the company. Telguard’s HomeControl OneRate plan eliminates this complexity and allows the end user to control and respond to all of the sensors and Z-Wave devices available within the home.
The OneRate plan also makes residential CCTV/video surveillance much simpler to sell.
“With other interactive solutions, security dealers have to pay additional fees to include full motion cameras, and even more fees for additional video storage. The OneRate plan lets dealers leverage any of Telguard’s indoor and outdoor cameras, allowing them to add up to 10 full motion cameras sharing 500MB of video storage per month to any system, for no additional charge,” says Welsh.
“Video is a primary driver of mass market adoption of connected home technology,” says Paul Dawes, executive vice president and general manager at iControl Networks. “Telguard’s new pricing model makes both live and event-based video affordable for any security customer, and ensures that dealers have a leading solution in a highly competitive marketplace.”
Telguard’s HomeControl interactive solution, based on the iControl Connect software platform from iControl Networks, is available today for the DSC IMPASSA and PowerSeries platforms, as well as the 2GIG Go!Control wireless control panel.
The system gives users the ability to remotely arm and disarm their security system, and offers Z-Wave control, and integrated video. Furthermore, HomeControl goes beyond the basic interactive service of arming and disarming by offering the ability to tie into all the security panel’s events, such as motion detectors and door sensor information.