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The Faces in Your Crowd

SSI’s 2010 Demographic Census reveals the unique qualities that distinguish the dedicated security professionals who own, operate and manage North America’s installing systems businesses.



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Who are the managers and leaders of today’s installing security companies? Don’t you really want to know? Who are the people dedicated to promoting safety and protection, and who possess the business acumen and technical know-how that has elevated the industry and continues to drive electronic security forward? Where do they come from? What is their experience? What are their beliefs? How do they run their businesses? What are their commonalities, and differences? If this is your peer group, don’t you really want to know more about your colleagues and competitors, and see how you stack up?

Wonder no more. To answer these and so many more riveting and relevant questions, SSI has released the results of its third, biannual Security Industry Demographic Census. The 2010 study polled nearly 300 managers from all levels of installing security dealer and systems integration organizations. Conducted by the research team at Bobit Business Media, SSI’s parent company, the project was further solidified by the participation of the Electronic Security Association (ESA), Central Station Alarm Association (CSAA) and (ISC organizer) Reed Exhibitions.

Taking the evolving industry, dynamic business climate and tempestuous economy into account, the Industry Census has been accordingly enhanced, modified, and expanded. While some of the findings are what one might expect, others are rather startling.

In general, managers at security installation firms are college-educated, Republican, 50-year-old Caucasian males who are married with three kids and have spent at least 20 years in the industry. Meanwhile, most say they are working long hours in the face of higher stress and fl at or less financial compensation.

From an operations standpoint, 84 percent of companies conduct background checks of prospective employees, retirement benefits are down but profit-sharing opportunities are up, vehicle fleets have been slashed, and “greenness” is not a high priority.

The full story unfolds in the colorfully presented data that follows.


Article Topics
Business Management · Video Surveillance · Access Control · Fire/Life Safety · Systems Integration · Other · Fire/Life Safety 2 · Research · CSAA · ESA · ISC · Research · Research - Security STATS · All Topics

About the Author
Scott Goldfine
Scott joined SECURITY SALES & INTEGRATION in October 1998 and has distinguished himself by producing award-winning, exemplary work. His editorial achievements have included blockbuster articles featuring major industry executives, such as Tyco Electronic Products Group Managing Director Gerry Head; Protection One President/CEO Richard Ginsburg; former Brink’s Home Security President/CEO Peter Michel; GE Interlogix President/CEO Ken Boyda; Bosch Security Systems President/CEO Peter Ribinski; and former SecurityLink President/CEO Jim Covert. Scott, who is an NTS Certified alarm technician, has become a respected and in-demand speaker at security industry events, including presentations at the Central Station Alarm Association (CSAA) Annual Meeting; California Alarm Association (CAA) Summer and Winter Conferences; PSA Security Network Conference; International Security Conference and Exhibition (ISC); and Security Industry Association (SIA) Forum. Scott often acts as an ambassador to mainstream media and is a participant in several industry associations. His previous experience as a cable-TV technician/installer and running his own audio company -- along with a lifelong fascination with electronics and computers -- prepared Scott well for his current position. Since graduating in 1986 with honors from California State University, Northridge with a degree in Radio-Television- Film, his professional endeavors have encompassed magazines, radio, TV, film, records, teletext, books, the Internet and more. In 2005, Scott captured the prestigious Western Publisher Maggie Award for Best Interview/Profile Trade for "9/11 Hero Tells Tale of Loses, Lessons," his October 2004 interview with former FDNY Commander Richard Picciotto, the last man to escape the Ground Zero destruction alive.
Contact Scott Goldfine: sgoldfine@ehpub.com
View More by Scott Goldfine
CSAA, ESA, ISC, Research, Research - Security STATS


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