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Spotlight on ISC West

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9 Show Highlights From ISC West 2014

SSI Editor-in-Chief Scott Goldfine reviews his top highlights from ISC West 2014.
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The Security Industry’s Best Online Broadcast Ads

Check out the 19th annual SAMMY Award nominees for Best Online Broadcast Advertisement.



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With so much information on the Internet today, getting your product in front of potential customers can be a daunting hurdle. That said, it’s important that electronic security companies set their brands apart, not only from their direct competitors, but also from all the other Web-based distractions. What better way to do this than with a cleverly crafted online broadcast advertisement?

This year, SSI will honor the most attention-grabbing online broadcast ads in the electronic security industry at the 19th annual SAMMY (Sales and Marketing) Awards, taking place on April 1 on the eve of ISC West 2014.

Take a look at this year’s finalists for Best Online Broadcast Advertisement:

  • Calamity Monitoring

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  • Provident Security

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  • SecurTek Monitoring Solutions
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  • Tyco Integrated Security

Which online broadcast advertisement do you believe is the most effective? What makes a great online broadcast ad? Leave your responses in the comments section!

Be sure to check back to SSI following the SAMMY Awards presentations to see who earned top honors.

 


Article Topics
Business Management · News · Media · Video · ISC West · Sales & Marketing · SAMMY Awards · All Topics

About the Author
Ashley Willis
Ashley joined SECURITY SALES & INTEGRATION in 2010. She has worked on many trade publications, including Auto Rental News, Business Fleet, Automotive Fleet, Work Truck and Government Fleet, to name a few. She earned her undergraduate degree in English with an emphasis on education from California State University, Northridge (CSUN). Based in California, she is also the Web Editor for Campus Safety magazine.
Contact Ashley Willis: awillis@ehpub.com
View More by Ashley Willis
ISC West, Sales & Marketing, SAMMY Awards




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