Author Profile

Ron Davis, SSI Contributor

Ron Davis is Security Sales & Integration's "What's the Big Idea?" columnist and contributing market analyst. He is president of Davis Marketing Group (DMG), a full-service consulting firm serving the security industry, which also includes GraybeardsRus. He has 35 years of industry experience, including founding Security Associates Int’l in the 1980s.

More About Ron Davis

Ron Davis's Latest Posts

Read: How to Reap Success by Doing Your Due Diligence

How to Reap Success by Doing Your Due Diligence

Performing your own due diligence will reveal strengths and weaknesses in your business.

Read: Help Bridge the Gap Dividing Dealers, Trade Groups

Help Bridge the Gap Dividing Dealers, Trade Groups

Stay in tune with and benefit from associations involvement.

Read: Take Cues From Amazon’s Customer Obsession

Take Cues From Amazon’s Customer Obsession

What brand message is your customers’ experience sending?

Read: Overcome Your Business Problems by Dealing With the Problems, Not Ignoring Them

Overcome Your Business Problems by Dealing With the Problems, Not Ignoring Them

Richmond Alarm Co. President Wayne Boggs describes how to problem solve and when to take risks in the market.

Read: Customer Service and Building Relationships Pays Dividends in Business

Customer Service and Building Relationships Pays Dividends in Business

Treat customers well and invest in colleagues to get the most out of your security company.

Read: How Do You Determine Whether a Security Trend Is a Fad or the Next Big Thing?

How Do You Determine Whether a Security Trend Is a Fad or the Next Big Thing?

It’s important for security companies to allot the proper resources to research and development to identify which trends are worth investing in.

Read: Remembering Jim Brannen, a Natural and Level-Headed Leader

Remembering Jim Brannen, a Natural and Level-Headed Leader

Brannen, Ron Davis’ partner at Security Associates Int’l, kept his head in good times and in bad.

Read: For Family-Owned Companies, Don’t Rest Laurels on Past Generation’s Business Practices

For Family-Owned Companies, Don’t Rest Laurels on Past Generation’s Business Practices

Family management teams can carve their own path as opposed to sticking to what’s worked in the past.

Read: Does Your Security Business Accommodate What Customers Want?

Does Your Security Business Accommodate What Customers Want?

Dealers ought to put themselves in the end user’s shoes when deciding what business venture to tackle next.

Read: Alarm Companies: Find What Makes You Unique and Market it

Alarm Companies: Find What Makes You Unique and Market it

Find what makes your company extraordinary when compared to the competition. Then, make sure customers receive that message.

1 2 3 8
Get Our Newsletters