Security Sales and Integration Magazine

Vertical Markets

NFC Technology to Become Standard Mobile Feature in Coming Years

November 02, 2011 | Comments (0) | Post a comment
NFC Technology to Become Standard Mobile Feature in Coming Years

DALLAS — Within the next few years, near field communication (NFC) will become a standard feature on smartphones, as consumers show more interest in the "mobile wallet" to make payments, according to a new report.

The report, "Mobile Payment: Technologies and Business Models," by Dallas-based research firm Parks Associates shows that 50-percent of smartphone owners in the United States find the NFC-enabled mobile wallet appealing.

One reason for the interest in NFC-enabled phones is the convenience factor, according to Harry Wang, director, mobile research, Parks Associates.

"The convenience of e-Wallet solutions eliminates the need to carry multiple or any credit cards," he says. "It's driving the consumer interest."

Report findings also validate the statement, as 16-percent of smartphone owners use PayPal or other types of e-Wallet solutions as their preferred method of mobile payments. Additionally, one in four Millennials (employees born between 1980 and 2000) use their mobile phones to research products or services prior to making a purchase regularly.

These factors will create a commerce opportunity on smartphones of more than $800 billion in 2015, according to the report. It will also boost business for merchants, retailers, financial institutions and mobile carriers. As it stands, Amazon.com and eBay reported robust mobile eCommerce growth in 2011. Meanwhile, Siemens recently announced its new walletXpress mobile payment platform.

"We are witnessing a groundswell of activities in the mobile payment industry," Wang says. "Visa is engaged with payment solution providers, and Google recently launched its Wallet app, which integrates with its Offers service. Isis, a joint venture between AT&T, T-Mobile and Verizon, expanded its business model to include more payment partners. Each deal signals serious interest from all parties to build scale and technology advantage over competing solutions."

For more information, click here.

 


Review / Comment



Other Recent News

May 21, 2012

Albuquerque Casino Plans HD Surveillance System Upgrade

The Hard Rock Hotel and Casino Albuquerque has selected Surveillance Systems Integration (SSI) to migrate the hotel’s analog security system to IP video.

May 16, 2012

SafeMart Expands Wireless Home Security Services With Verizon

SafeMart Home Security, based here, will extend its service capabilities with the addition of Verizon Wireless as a network service provider for its wireless home security systems.

May 11, 2012

New York Times Best-Selling Author to Speak at SIA Government Summit

The Security Industry Association (SIA) has tapped New York Times best-selling author Brad Thor to serve as keynote speaker during its 2012 Government Summit, scheduled for June 19-20 in Washington.

May 11, 2012

Datacard Group’s New Blog to Address Financial, Govt. Markets

In an effort to enhance communication with customers, partners, prospects and industry experts, Datacard Group, a secure ID and card personalization solutions provider, has launched a new corporate blog.

May 8, 2012

Security Speaking: FARA Board Member Deborah Hansen Talks Video Alarm Response

Welcome back to SECURITY SALES & INTEGRATION's "Security Speaking" podcast! Here, Editor-in-Chief Scott Goldfine talks to Deborah Hansen, false alarm reduction coordinator for the city of Naperville (Ill.) Police Department at the False Alarm Reduction Association (FARA) Symposium in Albuquerque, N.M.

Sign up for the eControl Panel

env Sign up here to receive current news and industry updates delivered right to your inbox.