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2015 Sales & Marketing Survey: Security Industry Sharpens Its Methods

Empowered like never before thanks to the advent of social media, customers wield what security practitioners say is the most powerful marketing determinant — word of mouth. As a result, Security Sales…


Latest in Business Management

The electronic security industry’s top leaders share best practice tips to help companies improve business operations. Scott Goldfine · July 02, 2015

Despite objections from local alarm companies, the City Council passed a new ordinance intended to curb false dispatches. SSI Staff · July 02, 2015

The Cheyenne City Council and Cheyenne Police Department have opted not to renew Vivint’s solicitor license after residents complained of the security firm’s aggressive sales tactics. SSI Staff · July 01, 2015

Combining P1 with super-regional ASG Security will create a company with more than $40 million in recurring monthly revenue. Rodney Bosch · July 01, 2015

Altronics Security Systems has partnered with district attorneys from three Pennsylvania counties to install security systems for domestic violence victims. SSI Staff · July 01, 2015

Personal emergency response system (PERS) provider Nortek Security & Control (formerly Linear), has acquired Numera, maker of cellular-enabled health and wellness systems including fall detection and telehealth. Julie Jacobson · July 01, 2015

The bank is also testing biometric authentication technology that scans the veins of smartphone users’ eyes to verify their identity. SSI Staff · July 01, 2015

The guarding services provider, with more than 3,300 clients, sells to a French investment firm for $1.67 billion. SSI Staff · July 01, 2015

Need help convincing your clients to install security cameras to monitor their property? Check out six examples of how video surveillance helped end users protect their assets. SSI Staff · June 30, 2015

Security Sales & Integration Editor-in-Chief/Associate Publisher Scott Goldfine recaps the 2015 Electronic Security Expo (ESX). Scott Goldfine · June 30, 2015




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