SECURITY SALES & INTEGRATION
Editor-in-Chief Scott Goldfine talks with Stanley CSS Director of Marketing Beth Tarnoff about strategies and best practices that propelled her company to victory in the Best Overall Integrated Marketing Campaign and Promotional Giveaway SAMMY Awards categories.
Scott Goldfine · June 29, 2011
Prior to Vector Security launching its redesigned, SAMMY Award-winning Web site last summer, internal deliberations were held to nail down new content offerings and expanded functionality, among other enhancements.
Rodney Bosch · June 14, 2011
The June issue of SSI features Provo, Utah-based Vivint (formerly APX Alarm) profiled for winning this year’s SAMMY (Sales & Marketing) Award for Best Community Outreach Program. As part of the process, I spoke at length with Kristi Knight, Vivint vice president of corporate communications, not only about the rapidly rising company’s marketing but also about its success, recent name change and controversial tactics.
Scott Goldfine · June 09, 2011
A new report filed by CNN indicates the nation's pharmacies are subject of widespread rising thefts and robberies. This story got me fired up thinking about the solutions the security industry could offer these businesses and the associated opportunities for installing contractors and monitoring providers.
Scott Goldfine · June 02, 2011
Research firm Parks Associates released a new report that details the exploding market for smartphones, adding credence to the belief that installing security contractors will need to add mobile applications to their portfolios or eventually risk losing significant market share to competitors that do ...
Rodney Bosch · May 17, 2011
Having blogged on the repeal of the IRS 1099 reporting mandate, among other health-care reform reporting, I've become especially aware of the burden that health-care costs place on business owners of all sizes.
Rodney Bosch · May 10, 2011
Advanced Technology Video (ATV) arrived at ISC West last week geared up to garner attention for its new Value-Line Series of DVRs and other CCTV offerings. While a busy show floor provided just that opportunity, the company’s promotional iPad giveaway also attracted the attention of a particular attendee with dubious intentions ...
Rodney Bosch · April 11, 2011
's upcoming April issue includes the results of our 2011 Systems Integrator Study. While the expansive report spans eight pages and includes 42 graphs detailing company, access control and video surveillance trends, there was still lots more great data gathered that did not make it in ...
Scott Goldfine · March 29, 2011
In the aftermath of the earthquake/tsunami disaster that has devastated Japan SSI
has busily attempted to get a handle on what the specific impacts might be on the electronic security industry. It will inevitably adversely affect some of the products and technology that ordinarily originates in Japan, as well as some of the basic operational needs and subsequent supply/demand costs of North American-based businesses ...
Scott Goldfine · March 21, 2011
In Part 2 to the "ComTec Transfers Its Telecom/IT Success Into Security " Under Surveillance blog, ComTec Systems CEO Mike Vertolli elaborates on effective service and maintenance practices. Here, he discusses how he is extending what he learned in telecommunications and IT fields into security and the great opportunities he sees ...
Scott Goldfine · March 01, 2011