SSI logo

Research

Top Story

2015 Sales & Marketing Survey: Security Industry Sharpens Its Methods

Empowered like never before thanks to the advent of social media, customers wield what security practitioners say is the most powerful marketing determinant — word of mouth. As a result, Security Sales…


Latest in Research

Learn how your security firm can create more sales with this presentation from SSI’s Rodney Bosch, which was presented at the 2014 Electronic Security Technology Summit. SSI Staff · November 12, 2014

The latest Global Retail Theft Barometer study finds retail shrink costs the average U.S. household $403 annually; cost of retail crime as percentage of revenue rose 27% in the U.S. SSI Staff · November 11, 2014

Parks Associates lends expertise and the latest research to steer security professionals toward their best chances at success in offering smart-home devices. By Tricia Parks · October 31, 2014

Take a few minutes today to make your voice count by participating in Security Sales & Integration’s Physical-Logical Security Assessment survey. Scott Goldfine · October 07, 2014

Nine in 10 security directors/managers are satisfied with their security provider, and eight in 10 laud security systems as force multipliers. Now the tough love: The outcry against costs and anguish over tight budgets isn’t abating, and dealer/integrator customer service is slipping. also reveals the most in-demand technologies. Scott Goldfine · September 05, 2014

Research firm IHS predicts that the smart residential security market will reach $2.4 billion by 2018. SSI Staff · September 02, 2014

Data from the Lowe's 2014 Smart Home Survey reveals that 62 percent of Americans rank security and home monitoring as the most beneficial reason to own a smart home. Jason Knott · August 30, 2014

A new survey finds cybersecurity is a top concern for energy companies. SSI Staff · August 19, 2014

A new market research study estimates the global market for products used to secure the homeland will exceed $364 billion in 2020. SSI Staff · August 19, 2014

SSI partners with Parks Associates to uncover the emerging trends in residential security. The 2014 Home Systems Study delivers perspective from those on the frontlines looking to market, sell, install and service new offerings like smart locks, IP cameras and connected smoke detectors. Spoiler alert: The news is (mostly) really good! By Tricia Parks · August 13, 2014




EDITOR'S CHOICE