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Hidden Benefits of Building Relationships with Clients

To be a successful security systems integrator, it is imperative to get to know prospective and current customers to meet their needs, build loyalty and forge long-term relationships. Here are a few steps…

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Let's face it, electronic security has not always been the most technologically progressive industry. But that mentality and resistance to change has made perfect sense ... By Scott Goldfine · May 04, 2011

I have observed an interesting dichotomy in the personality traits of most security professionals, one that I too identify with. While typically exhibiting the serious demeanor and guarded skepticism one might expect in a business revolving around safety and security, a great deal of those who own and operate installing companies are also good-humored and optimistic ... By Scott Goldfine · April 03, 2011

Peer-to-peer communication continues to be one of the most powerful and influential means for businesspeople to exchange information. It's one of the reasons social media has taken hold ... By Scott Goldfine · March 06, 2011

So I’m watching the NFL Network (are any other TV channels really even necessary?) and up pops a commercial featuring Hall of Fame Quarterback and current CBS commentator Dan Marino. I initially tune out because A) I’m not a Miami Dolphins fan, and B) I figure it’s another one of the NutriSystem spots Marino has done for some time. However, it turned out to be for a security system. By Scott Goldfine · January 31, 2011

If you don't feel excited and invigorated each and every morning because you are part of this great industry then you had better check your pulse. That's because throughout the recession security has been among the most even-keeled businesses, with the recurring revenue model in particular demonstrating its resiliency ... By Scott Goldfine · January 05, 2011

You may be looking at the photo on this page and asking yourself, “Who the devil is that guy?” That’s certainly how incredulously folks have reacted at recent industry events ... By Scott Goldfine · December 01, 2010

SSI Editor-in-Chief Scott Goldfine discusses the benefits of standing out from the pack. By Scott Goldfine · October 31, 2010

Like a moth drawn to a flame you may be feeling a stronger attraction than usual to SECURITY SALES & INTEGRATION, which is by design — redesign that is. September 28, 2010

If there is a positive to come out of the recession it is how it has effectively acted as a wake-up call for companies to place a greater emphasis and urgency on responsive customer service. By Scott Goldfine · August 31, 2010

Since its launch three years ago, I have always enjoyed the Electronic Security Expo (ESX) for its education sessions and great networking opportunities. By Scott Goldfine · August 05, 2010