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6 Proven Steps to Effectively Sell Security Systems

Selling alarm systems is more art than science, but one veteran industry consultant shares his proven formula to improve sales success for residential security systems and commercial security systems,…


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The October issue of SSI features a guide to selecting a third-party central monitoring station in which nine providers are spotlighted. I conducted extensive interviews with executives from all of them, most of which could not be shoehorned into the print publication. In this exclusive bonus blog, Monitronics Int'l Vice President of Operations Bruce Mungiguerra discusses false alarm prevention, RMR opportunities and why dealers should do business with his company. Scott Goldfine · September 29, 2013

SSI Editor-in-Chief Scott Goldfine relates an experience he had during a visit to the National Air and Space Museum of the Smithsonian Institution that begs important questions about security practices in the latest Under Surveillance blog. Scott Goldfine · August 26, 2013

Why are some electronic security firms faring worse than they did three years ago? Bonus material from SSI's annual Operations & Opportunities Report (OOR) reveals the answers. Scott Goldfine · August 11, 2013

Read the bonus material from SSI's annual Operations & Opportunities Report (OOR). Scott Goldfine · August 04, 2013

The July issue of SSI includes a far-reaching roundtable on the subject of video surveillance innovation featuring experts from eight industry-leading manufacturers. An additional expert who I have had the pleasure of knowing and collaborating with numerous times over several years is Arecont Vision Executive Vice President Scott Schafer. Here he addresses many of the same questions and issues as his eight colleagues did in the print piece and recent blogs of mine. Scott Goldfine · July 29, 2013

SSI’s annual Best of the Best issue (July 2013) includes profiles of seven of the industry best-run installing security contracting companies. My interviews with executives and managers from runner-up Bates Security covered much ground not included in print. Following is the third of a few bonus excerpts, with Bates' Jeremy Bates, Olivia Duvall and Bryan Bates here discussing finding, motivating and retaining employees. Be on the lookout for more online extras from Bates Security, as well as oth Scott Goldfine · July 21, 2013

SSI’s annual Best of the Best issue (July 2013) includes profiles of seven of the industry best-run installing security contracting companies. My interviews with executives and managers from runner-up Bates Security covered much ground not included in print. Following is the second of a few bonus excerpts, with Bates' Sonny Bates, Jeremy Bates and Bryan Bates here addressing business strategies and sales & marketing methods. Be on the lookout for more online extras from Bates Security, as well a Scott Goldfine · July 16, 2013

How does Bates Security address customer service issues? Bates Security's Jeremy Bates, Olivia Duvall and Bryan Bates answers the question in this exclusive interview. Scott Goldfine · July 14, 2013

SSI’s annual Best of the Best issue (July 2013) includes profiles of seven of the industry best-run installing security contracting companies. My interviews with executives and managers from runner-up Vivint covered much ground not included in print. Following is the third of a few bonus excerpts, with Vivint's David Powerll here talking employee recruitment and retention. Be on the lookout for more online extras from Vivint, as well as other Installer of the Year and Integrated Installation of Scott Goldfine · July 11, 2013

Vivint's Jeremy Warren and Kristi Knight address business and sales & marketing strategies in this exclusive interview. Scott Goldfine · July 09, 2013




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