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Honeywell to Drop ‘First Alert’ Brand in New Dealer Program

First Alert Professional, the iconic brand for Honeywell's security dealer program, is being phased out in favor of a Honeywell-branded program. Dealers need not fret about existing alarm subscriber contracts.


Latest in Dealer Programs

First Alert Professional, the iconic brand for Honeywell's security dealer program, is being phased out in favor of a Honeywell-branded program. Dealers need not fret about existing alarm subscriber contracts. SSI Staff · December 02, 2015

Stanley Security says it will continue to operate the wholesale monitoring provider independently as it launches new marketing initiatives and other programs to help dealers grow. Rodney Bosch · November 16, 2015

Breaking into the security integration government market is no easy task. Fortunately, SSI spoke with those who have found success and are ready to share what they've learned. Rodney Bosch · September 22, 2015

Installing security contractors will need to pore through an array of benefits and other value-adds before deciding on just the right dealer program fit for their organization. We go in-depth with several administrators to uncover what the selection process can involve when considering offerings from central stations, manufacturers and security firms. By Erin Harrington · June 15, 2015

Guardian Protection Services deployed proprietary software and leveraged its IT department to build the necessary platform and processes. SSI Staff · April 13, 2015

Monitronics will offer the Icontrol One Icontrol One interactive security/home automation service to its 600 authorized dealers as part of a new deal with Icontrol Networks. Julie Jacobson · April 09, 2015

Leviton Security & Automation’s enhanced Five Star Dealer Program includes a new dealer support website, which allows dealers and integrators to submit job registrations. SSI Staff · March 05, 2015

Serving the Central Valley in California, Complete Home will leverage Guardian Protection Services’ authorized dealer program to offer home automation, build a stronger brand, more. SSI Staff · February 24, 2015

Change was in the air and on the minds and lips of presenters and attendees of Honeywell’s Connect 2014 event, held Nov. 13-15 at the JW Marriott Grande Lakes Resort in Orlando, Fla. Scott Goldfine · November 15, 2014

The company said it will also soon release a complimentary Web site for Dynamark Monitoring, a UL Listed, Five Diamond certified central station, to address the needs of traditional wholesale dealers as well. SSI Staff · November 13, 2014




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