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What Motivates Security Minds to Buy

The fruit of more than a year of research involving 1,000+ dealers, integrators and end users, “Business Opportunities in the Security Industry: New Paths to Success in a Changing Market” reveals the…


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The fruit of more than a year of research involving 1,000+ dealers, integrators and end users, “Business Opportunities in the Security Industry: New Paths to Success in a Changing Market” reveals the processes and psychology behind security equipment purchasing decisions. A half-dozen key findings show how all channel partners can best target their marketing messages. By Josh Gordon · July 28, 2014

A recent stock analysis report reveals security giant ADT is unaffected by DIY and cable entries, and ADT Pulse home automation has a high adoption rate of 64% among new clients. The report also offers other detailed metrics on ADT Pulse sales. Jason Knott · May 28, 2014

A new report by Transparency Market Research names increased security and safety concerns as reasons that the video surveillance market will experience a compound annual growth rate of 19.1% from 2013 to 2019. SSI Staff · May 15, 2014

Consumer Electronics Association’s new Builder Technology Market Study reveals that installations of almost every home technology increased or held constant from 2012 to 2013. SSI Staff · May 08, 2014

Up revenues, up margins and tremendous upside … is it any wonder security systems integrators are feeling especially upbeat? SSI’s 10th annual Systems Integration Study presents the most compelling evidence yet of economic renewal, with spurting supplanting sputtering growth, especially in video surveillance. Scott Goldfine · April 17, 2014

Adoption rates are expected to vary by region, led North America, Western Europe and Asia/Pacific over the next five years. SSI Staff · March 24, 2014

The global market for wearable computing devices is expected to see a five-year compound annual growth rate (CAGR) of 43.4%. SSI Staff · March 24, 2014

While life is generally better for those owning and operating installing and monitoring security businesses than it was two years ago, it has become more onerous for their subordinates. SSI’s fifth biannual Security Industry Demographic Census shows owners/operators are experiencing post-recession relief with no signs of easing frugality measures. Scott Goldfine · March 21, 2014

Security dealers will lose more than 50% of their current market share on the home automation industry as telcos, cable companies and retailers gain strength, according to a new report from ABI Research. By Jason Knott · March 19, 2014

The Electronic Security Association (ESA) polled its regular members to gauge their current business performance and growth expectations for the next two years. SSI Staff · February 10, 2014




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