Rodney Bosch's Latest Posts

Read: How Stanley Security Won the 2021 SAMMY Award for Best Overall Marketing Program (Large Company)

How Stanley Security Won the 2021 SAMMY Award for Best Overall Marketing Program (Large Company)

In 2021, the company shifted its initial product-centric marketing strategy to a solutions-based approach due to the pandemic.

Read: How the Security Industry Is Coping With Supply Chain Calamity

How the Security Industry Is Coping With Supply Chain Calamity

Executives from security dealer, integration and manufacturing companies discuss how the global chip shortage is affecting their organizations.

Read: Federal Ban on Facial Recognition Reintroduced; SIA Opposes, Speaks Out

Federal Ban on Facial Recognition Reintroduced; SIA Opposes, Speaks Out

The bill would also block funding for state or local government that uses biometric surveillance or facial recognition during the moratorium.

Read: My Alarm Center Emerges From Chapter 11 Under Restructuring Plan

My Alarm Center Emerges From Chapter 11 Under Restructuring Plan

The company says it expects to soon execute on several acquisitions focusing on regions where it has a strong geographic footprint.

Read: How Schmidt Security Pro Won the 2021 SAMMY Award for Best Website Design

How Schmidt Security Pro Won the 2021 SAMMY Award for Best Website Design

A new marketing plan in 2020 was anchored by the launch of a redesigned website to underscore Schmidt Security’s three main categories of solutions.

Read: How Silent Guard Won the 2021 SAMMY Award for Best Vehicle Graphics Design

How Silent Guard Won the 2021 SAMMY Award for Best Vehicle Graphics Design

Silent Guard elected a sleeker vehicle wrap for its branding makeover in 2020, citing an overall desire to be solely accountable for the company’s image.

Read: ISC West 2021: Everything You Need to Know

ISC West 2021: Everything You Need to Know

As the industry’s largest event welcomes security pros back from the pandemic-induced hiatus, here is a summary of educational offerings, networking events and other goings-on at ISC West 2021.

Read: How Vector Security Won the 2021 SAMMY Award for Best Social Media Campaign

How Vector Security Won the 2021 SAMMY Award for Best Social Media Campaign

A Halloween-themed campaign on Facebook and Instagram generated near-record monthly results in lead gen and sales for Vector.

Read: How Stanley Security Won the 2021 SAMMY Award for Best Content Marketing

How Stanley Security Won the 2021 SAMMY Award for Best Content Marketing

Its content marketing strategy leveraged multiple thought leadership campaigns, which resulted in STANLEY Security’s 2021 Industry Trends Report.

Read: Government Use of Facial Recognition Banned in King County (Wash.)

Government Use of Facial Recognition Banned in King County (Wash.)

Washington’s largest county, which comprises the greater Seattle area, is home to facial recognition software makers Amazon and Microsoft.

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