Rep Firm LRG Launches ‘Solved in 60 Seconds’ Installation Video Series
LRG incorporated commonly asked, industry-related questions into short videos to provide clear and concise answers for installers.
JASPER, Texas — Electronic security factory rep firm LRG announces a new video information resource for installers and distributors. Titled “Solved in 60 Seconds,” the series features minute-long videos hosted by vendor partners who demonstrate and answer straightforward installation questions.
The purpose of the series is to provide a convenient alternative to extensive web searches and lengthy how-to videos, thereby helping security and custom electronic (CE) professionals make an installation go smoother, solve an application challenge and be more profitable with LRG product partner solutions.
“2020 brought about some major changes in the way that we as a rep firm market the products and offerings of our clients. This initiative was one of the many ways we chose to restructure our approach,” says LRG Marketing Coordinator Sabrina Lakey. “Solved in 60 Seconds, or SI60 as we call it, works in conjunction with the tireless efforts of our outstanding sales team. It has not stopped them from calling, sending emails, or visiting clients when possible. Instead, it has helped to subsidize some of the face-to-face meetings that the pandemic has impeded in the last few months.”
LRG incorporated commonly asked, industry-related questions into the short videos, with the intent on providing clear and concise answers. Each video features an LRG vendor partner product along with a real-life scenario in which the product can be used. There are more than 20 videos available on LRG’s website, featuring vendors from across the security and CE ecosystems, such as Altronix, Google Nest, Leviton, TRENDnet and Vivotek.
“Given the coronavirus pandemic, there is a need to adapt to increased virtual interaction with clients and also the web fatigue many are being bombarded with,” says LRG President Chris Lanier. “We realized some people just need an answer, not a presentation, to everyday installation needs.”
The video resource at can be accessed on the company’s website, then select the LRG-TV tab.
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