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NSI Industries Merges With Platinum Tools to Expand Portfolio, Market Reach

NSI says the Platinum Tools product portfolio will add immediate category depth to its electrical solutions.

HUNTERSVILLE, N.C. — NSI Industries, a provider of electrical and control products, announces it has merged with the Newbury Park, Calif.-based Platinum Tools.

The company says the deal will expand its product portfolio and market reach, while creating new value for a wide range of customers.

“The Platinum Tools product portfolio is entirely complementary to our NSI electrical solutions and will add immediate category depth,” says G. R. Schrotenboer, chief executive officer, NSI Industries. “Platinum Tools shares our dedication to offer the best quality products designed for efficient and easy installation, while bringing economic value to contractors, electricians and installers.”

Platinum Tools’ portfolio includes cable management solutions, structured wiring products, tester kits, cutters, crimpers and other products for electrical, industrial, security, audio/video, commercial, residential, datacom and telecom applications, which expands NSI’s market reach, according to the company.

“Our new combined strength, including our mutual commitments to delivering outstanding attention and service to our customers, creates substantial opportunities for us to offer a broad array of unique and industry-leading solutions to our customers,” says Lee Sachs, president, Platinum Tools. “We are excited about this partnership with NSI Industries and the value it will bring to our respective customers.”

Founded in 1997, Platinum Tools employs approximately 40 people and will continue to operate out of Newbury Park, Calif.

Platinum Tools’ products have earned accolades from SSI such as Top Tech Innovation in 2016 and 2018, and a Most Valuable Product (MVP) award in 2017, in addition to being named the top brand leader in the Tools & Testers category in sister publication CE Pro Magazine’s 2018 Brand Analysis report.

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