Iris ID Names Ricky Garcia as Business Development Director, Latin America
Garcia brings more than 20 years of experience driving increased revenue and cost efficiencies for global tech companies in LATAM to Iris ID.
CRANBURY, N.J. — Iris recognition technology platform Iris ID today announced the hiring of Jose R. (Ricky) Garcia as business development director, Latin America.
Garcia has more than 20 years of experience driving increased revenue and cost efficiencies for global high-end technology companies in LATAM, according to the company announcement.
His sales experience, including with startups, will “propel Iris ID multimodal biometric technology as a solution for National ID projects, Access Control systems and more within the region,” the announcement says.
Previously, Garcia has worked with companies including Honeywell, Sharp Electronics and Kyocera Documents Solutions. His industry knowledge and business acumen “will be key in helping Iris ID deliver our innovative iris and face multimodal biometric solutions to a growing LATAM market,” according to the company announcement.
Why Iris ID Hired Ricky Garcia
“We are excited to welcome Ricky to the Iris ID family,” says Mohammed Murad, vice president, global sales and business development, in the company announcement. “He is a proven leader with expertise managing and working with multicultural organizations.
“With Ricky’s help, we look forward to establishing iris recognition technology as the go-to biometric solution in LATAM and introducing our new products,” he says.
Garcia has an associate of arts degree in marketing from Louisiana State University and a bachelor of arts degree in marketing from Sacred Heart University in San Juan, Puerto Rico. He is also fluent in Spanish, Portuguese and English.
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