SIA Honors Tracy Larson as 2021 Sandy Jones Volunteer of the Year

Larson is a member of the SIA Education and Training Committee and an instructor for SIA’s Security Project Management (SPM) seminars.

SILVER SPRING, Md. — The Security Industry Association (SIA) has named Tracy Larson as the 2021 recipient of the Sandy Jones Volunteer of the Year Award, which recognizes SIA volunteers who have made tireless efforts to expand SIA’s programs and services.

Larson is president and a founding partner of WeSuite, a leading provider of sales management software. She will be presented with the award at The Advance, SIA’s annual membership meeting, which will be held March 23 as a virtual event.

A security industry veteran, Larson has served in leadership roles throughout her career at Computer Associates; ITG Larson; Antar-Com; and Diebold Electronic Security Systems. She is a graduate of Cornell University, a recognized speaker at many industry events and a member of the Mission 500 Executive Board.

“Thank you to SIA and the SIA family. I am truly blown away to be recognized for something I am passionate about and believe so strongly in — helping others by giving back,” says Larson. “The true honor for me is to follow in the footsteps of someone I idolize, Sandy Jones. Sandy has set an incredible example for all of us in the industry of what getting involved means and the rewards gained in self-improvement, giving back and expanding ourselves through interaction with others. Thank you, Sandy, for inspiring me and making it easier today to be impactful.”

Larson is a longtime member of the SIA Education and Training Committee and an instructor for SIA’s Security Project Management (SPM) training seminars. In 2020, she devoted significant time and effort to helping SIA update the SPM Common Body of Knowledge and developing a new review course for SIA’s Certified Security Project Manager (CSPM) certification program.

She has shared her expertise and insights as a presenter at multiple SIA Education@ISC conferences, supported AcceleRISE 2020 by involving WeSuite as an event sponsor and participated as a subject matter expert in SIA’s Security Sales Microlearning Series. She is also a member of SIA’s Women in Security Forum and most recently has become a mentor in SIA’s Talent Inclusion Mentorship Education (TIME) mentorship program for young security industry professionals.

“Over the past year, Tracy Larson has gone above and beyond to ensure that SIA’s educational offerings meet the highest standards of quality,” says SIA CEO Don Erickson. “Tracy is a steadfast advocate and spokesperson for SIA’s education, training and certification and actively promotes SIA programs as a means of professionalizing the industry through continuous learning and development. SIA applauds her valuable contributions to SIA and the security industry as a whole and is proud to present her with the 2021 Sandy Jones Volunteer of the Year Award.”

Along with celebrating Larson during The Advance 2021 virtual event, SIA will honor the 2021 recipients of the SIA Chairman’s Award, Member of the Year Award, Committee Chair of the Year Award and Standards Service Award.

The Sandy Jones Volunteer of the Year Award is named in honor of Sandra Jones, principal of Sandra Jones and Company, a prolific SIA volunteer and co-founder of the executive conference Securing New Ground, as well as an SSI Industry Hall of Fame inductee.

Security Is Our Business, Too

For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add sales to your bottom line.

A free subscription to the #1 resource for the residential and commercial security industry will prove to be invaluable. Subscribe today!

Subscribe Today!

Leave a Reply

Your email address will not be published. Required fields are marked *

Get Our Newsletters