SSI Now Accepting Entries for 2020 SAMMY Awards

Join in on the fun as SSI celebrates the 25th anniversary of its Sales & Marketing (SAMMY) Awards. Submissions will be accepted until Dec. 30.

FRAMINGHAM, Mass. – Security Sales & Integration is excited to announce submissions are now being accepted for the 2020 SAMMY Awards — the 25th edition of the program!

As the security industry’s original sales, marketing and installation awards program, dealers and integrators are urged to show off their marketplace successes and accomplishments.

A panel of judges will select the top nominees in each of 12 categories among security dealers and integrators that exemplify professionalism in their sales, marketing and installation efforts.

The awards gala will take place Tuesday, March 17, 2020 on the eve of ISC West at the Venetian Hotel in Las Vegas. It will also include the SSI Industry Hall of Fame induction ceremony and presenting of the 2020 Most Valuable Product (MVP) Awards.

Winning a SAMMY is not only outstanding for company morale, it is also a fantastic sales and marketing tool in its own right. Of course, just being named as a finalist is nearly as sweet.

“It’s been said that recognition is the most powerful of motivators. People crave praise and the feeling of being appreciated. Studies have stunned business owners and managers by showing that workers value positive feedback above and beyond anything else, including money,” says SSI Editor-in-Chief and Associate Publisher Scott Goldfine. “For that reason and many others, back in the mid-1990s, Security Sales & Integration launched the Sales & Marketing (SAMMY) Awards. The program — which recognizes and honors electronic security dealers/integrators that demonstrate exceptional expertise in their sales & marketing materials, business practices, and installations — has gained momentum each and every year.

Click here to view the categories for this year’s awards. But don’t wait, the deadline to enter is Dec. 30, 2019.

Enter the 2020 SAMMY Awards

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2 Responses to “SSI Now Accepting Entries for 2020 SAMMY Awards”

  1. Joe Zeller says:

    Curious if the Sammy entry deadline can be extended until mid January?

    • Steve Karantzoulidis says:

      Hi Joe, the deadline has actually just been extended to January 17. There will be an official announcement coming next week but you can still use the entry link above.

      – SSI Editor Steve

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