PSA Launches Swell Marketing Agency for Security and AV Industries
Using 40+ years of security and AV industry knowledge, Swell offers PSA and Edge systems integrators marketing strategy and support.
WESTMINSTER, Colo. – The PSA Network, the world’s largest consortium of professional AV and security systems integrators, has launched Swell, an integrated marketing agency to help security and AV integrators and technology partners access necessary strategic marketing expertise.
“Marketing is about making waves in your industry and getting noticed by your ideal customers,” says Marissa Vacek, Swell managing director, in the PSA announcement. “Making waves takes commitment, creativity, planning, passion and courage. Swell’s industry expertise paired with our commitment to boldness gives our integrators a strategic advantage.”
Through “close collaboration with clients and a comprehensive range of services”, Swell “delivers exceptional value at attractive rates,” the PSA announcement says.
More About the Swell Marketing Agency
Swell “provides clients with a business analysis to help determine the critical marketing mix to support business objectives,” according to the announcement.
Services include brand strategy workshops, website redesign, logo redesign, blog updates, search engine optimization (SEO), social media strategy, content strategy, e-mail marketing and more.
“The Swell brand exercise was very thorough and brought us closer to understanding how to effectively communicate our value to potential and current clients,” says Lauren Kauffman of SecurAlarm in the PSA announcement.
Swell’s “unwavering dedication to delivering low-cost, high-value marketing solutions ensures that our partners’ prosperity remains the ultimate priority,” the PSA announcement says. The Swell business model is “built with focus to help our partners make waves the security and AV industries,” it says.
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