SAMMY Awards Silver Anniversary Program to Be Hosted Online

Normally staged as a gala affair on the eve of ISC West in Las Vegas, winners of this year’s SAMMYs will be announced online April 2.

FRAMINGHAM, Mass. — Security Sales & Integration has long hosted a gala affair on the eve of ISC West in Las Vegas to announce and celebrate winners of the annual SAMMY (Sales and Marketing) Awards. This year, due to the postponement of ISC West 2020, a special online presentation will instead be held April 2 at 4 p.m. (EDT).

The SAMMY Awards program, now in its 25th year, is the only one of its kind in the security industry to recognize and honor dealers and integrators for their marketing, business, installation and overall excellence. The afternoon webinar is a focal point for leading security professionals to gather online to honor their colleagues. This virtual event, hosted by SSI Editor-in-Chief/Associate Publisher Scott Goldfine, is free to attend and all industry professionals are welcome.


Register for the virtual presentation here.


SSI received more than 160 entries from installing and monitoring security systems contractors from throughout North America for this year’s program.

Here are the finalists in each “Best” category:

INTEGRATED INSTALLATION OF THE YEAR (Large Company)

  • ADT Commercial
  • Bates Security
  • Direct Supply
  • Kimberlite
  • Securitas Electronic Security
  • STANLEY Security 

INTEGRATED INSTALLATION OF THE YEAR (Small to Midsize Company)

  • Custom Alarm
  • Digital Provisions
  • Layered Solutions
  • LOUD Security Systems
  • OmniTech

 INSTALLER OF THE YEAR (Large Company)

  • Acadian Total Security
  • ADT Commercial
  • B Safe Security
  • Vector Security

INSTALLER OF THE YEAR (Small to Midsize Company)

  • Custom Alarm
  • Indiana Alarm
  • LOUD Security Systems
  • Mission Protection
  • Owen Security Solutions 

OVERALL INTEGRATED MARKETING PROGRAM (Large Company)

  • ADT Commercial
  • STANLEY Security
  • Vector Security 

OVERALL INTEGRATED MARKETING PROGRAM (Small to Midsize Company)

  • B-Safe Security
  • LOUD Security Systems
  • Modern Systems

COMMUNITY OUTREACH

  • AvantGuard
  • Mission Protection Systems
  • Schmidt Security Pro 

NEWSLETTER or CONTENT MARKETING

  • ADT Commercial
  • ASAP Security Services
  • Lifeline Fire and Security                       

DISPLAY AD

  • Acadian Total Security
  • Bates Security
  • First Response Security 

PROMOTIONAL GIVE-AWAY ITEM

  • Glasser Security Group
  • LOUD Security Systems
  • Wayne Alarm Systems 

PROMOTIONAL VIDEO or AUDIO

  • ASAP Security Services
  • Guardian Protection
  • LOUD Security Systems 

SALES BROCHURE

  • Acadian Total Security
  • AMS Connect
  • Owen Security Solutions

SOCIAL MEDIA CAMPAIGN

  • ADT Commercial
  • B Safe Security
  • LOUD Security Systems
  • Sonitrol Security, Kimberlite
  • Vector Security 

VEHICLE GRAPHIC DESIGN

  • Acadian Total Security
  • ADT Commercial
  • Invision Security Group 

WEBSITE DESIGN

  • 3SI Security Systems
  • AvantGuard
  • Vector Security

SSI would like to thank the panel of independent judges who evaluated a multitude of entries. These individuals are among the industry’s top marketing and PR professionals. They are: Tom Brigham, principal, Brigham Scully Communi-cations; Jon Daum, partner, Daum Weigle Public Relations; Tory Hinton, director, public relations, Maize Marketing; David Morgan, co-founder, Security Dealer Marketing; Beverly Steinberg, owner, GBL Public Relations; and Chelsie Woods, principal, Eclipse Media Group.

Register for the virtual presentation here.

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