Vector Firm and Lanier Rep Group (LRG) Announce Strategic Partnership
The strategic alliance was forged by LRG founder Chris Lanier and Vector Firm founder and president Chris Peterson.
Lanier Rep Group (LRG, Inc.), an independent manufacturer’s rep firm serving the electronic security industry, and Vector Firm, a professional sales and marketing consulting and training business focused on system integrators, have announced a partnership.
The alliance was forged by LRG founder Chris Lanier and Vector Firm founder and president Chris Peterson.
“We’re very excited to have LRG representing Vector Firm in the central U.S.,” says Peterson in the joint announcement. “To have such a sharp group of sales professionals bringing our sales and marketing services to their clients is an amazing opportunity for us.
“I appreciate Chris Lanier’s creativity. This was his idea and I immediately embraced it,” he says.
“We’ve been very impressed with Vector’s comprehension of our channel and the challenges facing any size company with regards to hiring, training, coaching, and retaining top talent,” says LRG, Inc., co-owner and CEO John Swinford in the announcement.
“They offer a wide variety of programs from basic self-learning modules to custom subject matter to website content,” he says. “Any company serious about being the best they can should contact Vector for a free evaluation.”
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