Sales & Marketing

Read: How ADT Commercial Won the 2020 SAMMY Award for Best Content Marketing

How ADT Commercial Won the 2020 SAMMY Award for Best Content Marketing

ADT Commercial’s active shooter campaign and white paper were designed to bring attention to the company’s broader technological capabilities and solution sets.

Read: How AvantGuard & 3SI Won the 2020 SAMMY Award for Best Website Design

How AvantGuard & 3SI Won the 2020 SAMMY Award for Best Website Design

AvantGuard’s website features a host of informational webinars, e-books, blogs and more, while 3SI’s is based on an easy to navigate grid system.

Read: How Acadian Won the 2020 SAMMY Award for Best Brochure

How Acadian Won the 2020 SAMMY Award for Best Brochure

Acadian Total Security’s brochure highlights the company’s A/V services exclusively, utilizing a clean layout with lots of white space and large images.

Read: How Stanley Security Won the 2020 SAMMY Award for Best Overall Marketing Program (Large Company)

How Stanley Security Won the 2020 SAMMY Award for Best Overall Marketing Program (Large Company)

Stanley Security has shifted away from interruption-based marketing in favor of a customer-centric approach that not only engages but serves consumers.

Read: How Mission Protection Won the 2020 SAMMY Award for Best Community Outreach Program

How Mission Protection Won the 2020 SAMMY Award for Best Community Outreach Program

Mission Protection Systems’ community outreach included building tiny homes for survivors of the Camp Fire and making Easter baskets for child survivors of the fire.

Read: How Wayne Alarm Won the 2020 SAMMY Award for Best Promo Giveaway

How Wayne Alarm Won the 2020 SAMMY Award for Best Promo Giveaway

Wayne Alarm’s first-aid kit, packed with bandages, sanitation wipes, aspirin and a handy travel case, was a big hit with its community.

Read: How Modern Systems Won the 2020 SAMMY Award for Best Overall Marketing Program (Small to Midsize Company)

How Modern Systems Won the 2020 SAMMY Award for Best Overall Marketing Program (Small to Midsize Company)

Modern Systems celebrated its 40th anniversary across all promotional efforts by utilizing an updated logo that then became a central theme for an array of marketing items throughout the year.

Read: How to Weather a Perfect Sales Storm

How to Weather a Perfect Sales Storm

Finding the right sales talent to embrace the company culture and effectively promote the brand is more challenging than ever. Here are some tips.

Read: 5 Ways to Connect With Customers During COVID-19

5 Ways to Connect With Customers During COVID-19

Keeping in touch with your customers is more important than ever as we all learn how to navigate the COVID-19 pandemic. Here are some helpful tips.

Read: SSI Names 2020 SAMMY Sales and Marketing Award Winners

SSI Names 2020 SAMMY Sales and Marketing Award Winners

SSI awarded this year’s SAMMYs in a special online presentation. Here’s who took home awards for sales, marketing and installation excellence.

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