Alula Partners With PLG Manufacturers Representatives to Expand Into Canada

Teaming up with PLG will enable Alula to expand coverage for security dealers, integrators and distributors throughout Canada.
Published: August 2, 2023

ST. PAUL, Minn. –– Smart security and systems communications manufacturer Alula has announced a partnership with PLG Manufacturers Representatives to further expand its footprint across Canada.

Teaming up with PLG “will enable Alula to expand relationships and sales coverage for professional dealers, system integrators and distribution partners throughout Canada,” the announcement says.

PLG provides its clients with full system design expertise in electronic security, AV and networking products for commercial, industrial and residential markets. The partnership “will focus on expanding the knowledge of Alula’s products and services, including Connect+, BAT-Connect and BAT-Fire,” according to the announcement.

The Connect+ panel and Alula’s alarm system communicators “are designed for new installations, system upgrades and takeovers and allow dealers to lessen the number of products they must carry in inventory,” the company announcement says.

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Additionally, a broadened understanding of Alula’s products and services will be paramount as Alula recently announced its new hybrid panel solution Connect-XiP.

“At Alula, we are committed to putting more feet on the street across the United States and Canada, ensuring we are closer to our customers,” says Matt Gehr, VP of sales for Alula, in the company announcement.

“This partnership with PLG will be paramount in being able to leverage an industry-leading portfolio of smart intrusion products and services to their existing clients,” he says.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series