Security Associates Int’l (SAI) and a Consumer Information Services Inc., a company connected with John Walsh, host of “America’s Most Wanted,” have struck a strategic marketing alliance in which Walsh will promote and endorse a range of security products and services that will be marketed through SAI’s Preferred Dealer Network.
As part of the agreement, Walsh appeared at SAI’s 20th annual convention on March 3 at the Monte Carlo Hotel in Las Vegas.
Through different marketing mediums, Walsh will offer products and services aimed at giving an extra level of security for people of all ages. SAI will be the program’s “exclusive” provider of security alarm products and services through its national network of alarm dealers.
Ray Gross, SAI CEO, says the goal from the partnership is to highlight products and services that are designed to better secure American families.
Walsh comments, “We have partnered with SAI not only because of their reputation in the security industry but most importantly for theirpassion to take security very seriously.”