Check Out Sights From California Alarm Association Winter Conference in San Francisco

The California Alarm Association hosted its annual winter conference in San Francisco, Dec. 9-12. Check out several images from the event in this slideshow.

The California Alarm Association (CAA) hosted its annual winter convention at the Parc 55 hotel in San Francisco. In previous years the conference schedule featured a host of hands-on product and technology training; however, the 2015 installment focused almost exclusively on transformational leadership. With security dealers and integrators under intense competition and struggling to keep pace with a fast-evolving industry landscape, the chore of reshaping – or even remaking – their internal business culture and business model is proving to be a colossal task for many.

“We have members of the association who are wondering if they should even be involved in the residential side of the business and instead focusing solely on the commercial market,” CAA President Cathy Rempel told me.

So, the association built a program schedule that offered a number of workshops that delved into how to develop leadership across all levels of a company; insight to achieving goals and remaining relevant in today’s changing industry; how to ensure internal and external customers receive timely follow-up that makes a difference to businesses; and much more.

In this slideshow you can view several scenes from the event, which was held Dec. 9-12.

If you enjoyed this article and want to receive more valuable industry content like this, click here to sign up for our FREE digital newsletters!

About the Author


Although Bosch’s name is quite familiar to those in the security industry, his previous experience has been in daily newspaper journalism. Prior to joining SECURITY SALES & INTEGRATION in 2006, he spent 15 years with the Los Angeles Times, where he performed a wide assortment of editorial responsibilities, including feature and metro department assignments as well as content producing for Bosch is a graduate of California State University, Fresno with a degree in Mass Communication & Journalism. In 2007, he successfully completed the National Burglar and Fire Alarm Association’s National Training School coursework to become a Certified Level I Alarm Technician.

Security Is Our Business, Too

For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Commercial Integrator + Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add to your bottom line.

A FREE subscription to the top resource for security and integration industry will prove to be invaluable.

Subscribe Today!

Get Our Newsletters