DirectView, PositiveID Partner to Offer Solutions to Homeland Security
The companies have teamed up to cross market DirectView’s video surveillance and body worn camera technologies with Positive ID’s biological detection and diagnostic solutions.
DELRAY BEACH, Fla. – DirectView Holdings, which provides video surveillance solutions, has entered a co-marketing agreement with PositiveID Corp., a developer of biological detection and diagnostics solutions, to jointly market the companies’ products to homeland security and first responders.
DirectView, along with its subsidiaries, including DirectView Security, provides body worn cameras, video surveillance systems, video storage servers, digital video recorders, and network video recorders, to address the security needs of law enforcement, businesses and security companies, according to the company.
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“We believe this agreement is another step in helping us add additional products while expanding the distribution of our products through Positive ID’s sales channel,” DirectView Chairman and CEO Roger Ralston says. “We look forward to a long and prosperous relationship with our new partner for years to come as we build out this important potential revenue opportunity.”
PositiveID develops molecular diagnostic systems, including Firefly Dx, which is designed to provide real-time, accurate diagnostic results in a handheld device, thereby leading to treatment scenarios at the point of need that are not possible with existing lab-based systems, according to the company.
Firefly’s applications for first responders include point-of-need, lab-quality detection of pathogenic organisms and detection of biological agents associated with weapons of mass destruction.
“We are excited to enter into this co-marketing agreement with DirectView to include video surveillance solutions and body worn cameras to our line of first responder products,” PositiveID Chairman and CEO William J. Caragol says. “Through collaborating with companies like DirectView we accomplish two important goals: adding synergistic products and leveraging the sales channels of both companies to maximize our efforts and achieve better results.”
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