DIY Specialist Protect America Acquired by 2 Equity Firms

Published: January 12, 2010

Protect America Inc., which sells self-installed home security systems, has been acquired by Rockbridge Growth Equity and Falcon Investment Advisors LLC.

Imperial Capital acted as a financial advisor to Protect America and helped the Austin, Texas-based company arrange senior financing led by CapitalSource. Bank of America, Merrill Lynch, Goldman Sachs and Rooney Associates also assisted in the deal.

“We are tremendously excited to be investing with Protect America’s talented management team,” says Rockbridge Growth Equity Partner Kevin Prokop. “We believe Protect America is a leading force behind the next generation of home security systems and we look forward to helping the company become an industry leader.”

Protect America’s DIY business model combined with Rockbridge’s direct-to-consumer focus creates a financial and strategic partnership that is expected to lead to significant growth in the coming years, says John Mack, executive vice president and co-head of investment banking at Imperial Capital.

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Livonia, Mich.-based Rockbridge Growth Equity is affiliated with Quicken Loans, the Cleveland Cavaliers, Title Source and ePrize. Boston-based Falcon Investment Advisors provides subordinated debt and other junior capital across a variety of industries.

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