GE Interlogix Announces New Program for Commercial Security Integrators


GE Interlogix announces it will launch a new business development and loyalty program for commercial security integrators in the first quarter of 2004. The program will offer market-based incentives for loyalty, sales growth and full product line selling.

The certification-based program is comprised of three tiers, with ascending sets of rewards and requirements. Members advance through tiers by meeting clearly defined, measurable criteria, such as sales and technical product certifications, number of GE product lines supported and revenue commitments. According to GE, the program will create a level playing field for integrators of varying sizes and geographies because success is measured on multiple performance factors.

The company states that benefits include: lead generation and referrals; sales and marketing tools and support; a co-op program; Web-based self-service business tools; business and financial support through GE Capital and GE Commercial Distribution Finance; integrator networking and training events; preferred access to products and advance notice on product introductions; enhanced technical support; and easy, flexible access to product and business skills training and other resources.

For more information on the program, go to

If you enjoyed this article and want to receive more valuable industry content like this, click here to sign up for our FREE digital newsletters!

Security Is Our Business, Too

For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add sales to your bottom line.

A free subscription to the #1 resource for the residential and commercial security industry will prove to be invaluable. Subscribe today!

Subscribe Today!

Get Our Newsletters