LAS VEGAS— March Networks a global developer of intelligent video surveillance, just unveiled new advancements to its generative AI-based AI Smart Search solution at ISC West 2025.
Now publicly available to customers, AI Smart Search leverages natural language processing and advanced LLM (Large Language Model) algorithms to identify specific events, people or objects from thousands of cameras across all locations. Users can use voice commands to search through hundreds of thousands of video snapshots quickly and easily. Using generative AI, surveillance video images are taken at regular intervals and transformed into a searchable database, allowing customers in retail, banking and other industries to find key operational issues by simply speaking or typing commands.
According to the company, these capabilities give customers access to a cost-effective, but advanced generative AI tool for video surveillance, minimizing the storage and processing demands of analyzing full video footage.
“With these latest feature enhancements, AI Smart Search is redefining how businesses and security teams interact with video data,” says Peter Strom, president and CEO of March Networks.
“As we lead the industry into the future by combining generative AI and LLMs with voice, text, and image-based search, we’re significantly speeding up security and operations audits, and reducing manual video searches in a practical, cost-effective way. With this tool, businesses can search for anything – they are likely to find issues they never knew they had and fix them.”
New AI Voice Control Technologies at ISC West 2025
Explaining its new AI-based AI Smart Search in greater detail, March Networks states the solution provides users several benefits that include:
- Expanded Voice & Text Commands: Users can now execute predefined and new voice commands, making it faster and easier to fix specific operational issues and find opportunities to improve using commands such as:
- “Show me open cash registers”
- “Show me long queue lines”
- “Show me empty shelves”
- “Show me an open back door at night”
- “Show me blurry camera images”
- Search Filtering: Users can refine their AI Smart Search results by selecting a specific location, date and timeframe to narrow down the search.
- Image Upload: Users can upload a photo to search for similar video images; users can also upload signage to assess marketing compliance, and pinpoint potential health and safety risks by uploading a wet floor sign or fire extinguisher.
- Sensitivity Refinement: A new search sensitivity tool allows users to fine-tune how precise or broad their AI-driven search results should be.
- Favorite Searches Toolbar: Save search queries for one-click access to frequent searches, streamlining investigations.
“We are seeing a lot of excitement around new AI technologies right now. Many providers are showcasing impressive AI features, and we’re particularly focused on delivering meaningful, practical applications that help businesses solve everyday security and operational challenges,” comments Jeff Corrall, chief product officer at March Networks.
“Our latest AI Smart Search features help businesses quickly uncover important issues they might otherwise miss during daily operations – using AI in a practical way that helps improve a business every day. Our customers can easily search video snapshots to check health and safety practices, marketing effectiveness, and operational issues—saving valuable time and resources.”
In addition to its focus on AI Smart Search, March Networks also highlighted its EL20 Adjustable Multi-Sensor Camera, and its Edge 32nd Decoder, which streams live video seamlessly to public-view monitors.
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