NEW STUDY: DEALER-INSTALLED SYSTEMS TO GROW 12% BY 2009
A growing number of U.S. households will have dealer-installed security systems during a 10-year period, according to a newly released report from research firm Parks Associates. It indicates that the penetration of these systems will grow from 18 percent of all U.S. households in 2001 to more than 30 percent in 2009.
According to the 2001 Home Security Forecast, Parks Associates’ latest analysis of the residential security market, new single-family starts will constitute the fastest-growing market for dealer-installed security systems. Multiple-dwelling housing units will also grow at a 10-percent rate annually.
“Homeowners continue to integrate emerging technologies such as broadband and home controls into their homes, and the home security industry stands to benefit from this trend,” says Kurt Scherf, vice president of research. “This continued integration of technologies, in conjunction with an already heightened awareness of safety and security issues among U.S. consumers, will lead to rapid installations of home security systems. By 2009, we anticipate that nearly 60 percent of all single-family new starts will have dealer-installed security systems.”
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