Panasonic to Give Away TVs at ISC West
Panasonic Security Systems is repeating its “I got IT!” give-away promotion at this year’s ISC West show. Three lucky attendees will win a Panasonic 32-inch LCD TV if spotted wearing a Panasonic “I got IT!” button on the show floor.
The button campaign has achieved widespread recognition at security industry trade shows and beyond. “At previous trade shows, attendees have collected thousands of ‘I got IT!’ buttons, which further increased Panasonic’s presence beyond our physical booth space,” stated Julianna Benedick, director of marketing for Panasonic System Solutions Co.
In order to qualify for the promotion, attendees pick up an “I got IT!” button at Panasonic’s booth and wear it during the course of the show running March 28 through 30. Each day, a Panasonic spotter will be dispatched within the convention center to look for an attendee wearing the button. Once spotted, the winner will be escorted back to the Panasonic booth to arrange delivery of their prize TV. There will be one winner each day of the show.
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