Protection One Inc., a provider of commercial and residential security services to approximately 1.4 million subscribers in North America, and BellSouth Corp., a communications services company that serves more than 44 million customers in the United States, have entered into an agreement. The two nationally recognized companies will be offering a line of security systems and services under the name BellSouth Security Systems from Protection One.
Under the agreement, Pro One will directly market the systems and services to consumers and BellSouth will offer its customers the chance to buy a security system and related services through BellSouth Security Systems from Protection One.
“Our market trial demonstrated to us that customers look to BellSouth for vital services, and security is just a logical extension of that,” says Pam Jones, vice president, strategy and marketing, BellSouth Consumer Services. Annette Beck, president and CEO of Pro One, adds, “We recognize that today’s home or business owners, as well as commercial developers and builders, require access to many services that provide peace of mind and convenience. We believe our partnering with BellSouth is a significant stride in that direction.”
The companies will launch the security products and services with the BellSouth Security Systems name this month in Atlanta, Charlotte, N.C., Raleigh, N.Y., and Greensboro, N.C. Other markets in the Southeast will follow, with a total of 10 markets expected to be included by the end of 2001.
