SILVER SPRING, Md. – The Security Industry Association (SIA) Women in Security Forum (WISF) will present the 2021 CAN DO Challenge, a charitable initiative planned for Nov. 15-30, to encourage security industry stakeholders to help combat food insecurity during the holiday season.
CAN DO — spearheaded by the SIA WISF Charitable Giving Subcommittee — is about alleviating hunger as part of the industry’s collective commitment to human safety and well-being. Security professionals and organizations can participate by donating “cans” or “doing” acts — like delivering or serving meals.
“The SIA Women in Security Forum is excited to kick off the 2021 CAN DO Challenge and get the security industry going to DO what we CAN do combat hunger,” says Alice DiSanto, chair of the SIA WISF Charitable Giving Subcommittee and vice president of global marketing at Rajant Corp. “It’s all about galvanizing ourselves, our sphere of influence and our companies to do more within the security industry to offset food insecurity. Women are disproportionately affected by hunger, and this could be a prime barrier to professional development, which goes to the mission of SIA’s WISF.”
Individuals and/or companies can participate in the CAN DO Challenge in various facets:
- Pick a beneficiary personally in your community to serve.
- Get your company involved in collecting or serving food locally.
- Create a video and socialize in your sphere.
- Email your company, colleagues, SIA membership, friends, etc., or post on social media about the challenge. Don’t forget to take pictures and use the suggested hashtags #WISF, #CanDoChallenge and #EndHunger for amplification.
- Donate snacks or funds supporting New York City’s Rauschenbusch Metro Ministries Snack Bag Program during ISC East. SIA WISF will have a donation box available at Booth 1244 during the trade show Nov. 17-18.
- Remember, if your only giving option is donating money, that still counts as kindness. Better to give how you CAN than not at all. Links are available to a wealth of charitable food banks.
The SIA Women in Security Forum hopes to have companies from all 50 states participate in the 2021 CAN DO Challenge. To register your company, send a message to DiSanto at [email protected] specifying the location and name of your company.
To learn more about the charitable event, access helpful images, email templates and social media resources to help you get the word out, and get information on organizations to volunteer or donate, visit the CAN DO page.
