Smarter Security Rebrands Image With New Web Site

AUSTIN, TexasSmarter Security Systems, an entrance control and outdoor security solutions provider, has redesigned its Web site to reflect the company’s new corporate visual identity.

In addition to displaying the company’s Fastlane optical turnstiles, the site allows faster access to information and resources, and simplifies visitors’ overall online user experience, according to the company.

New features built into the Web site redesign were based on customer feedback. For example, architects and engineers have access to A&E specifications and CAD drawings, which are available in an aggregate product documentation page. Architects and end users also can access additional design possibilities for addressing their unique building lobby needs in the site’s custom design area, which displays numerous technology, custom-build, finish, and graphic accent options for Fastlane turnstiles.

“Our new visual identity is part of a larger transformation our company is experiencing as we grow to a more significant force in the physical security industry,” Smarter Security CEO Jeff Brown says. “Our updated logo, brand identity and Web site help represent the strength of our products and holistic nature of Smarter Security’s customer-focused and highly reliable security solutions.”


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