SSI Editor to Speak at PSA Conference


Security Sales & Integration Editor-in-Chief Scott
Goldfine will be speaking at two sessions during the PSA
Security Network’s 2005 Conference. The conference is being
held in conjunction with the National Systems Contractors
Association’s (NSCA) 25th Annual Systems Integration Expo,
taking place from March 10 to 12 at the Orange County
Convention Center in Orlando, Fla.

On the morning of March 11, Goldfine will be the lead
presenter for one session,
entitled, “Defining the Systems Integrator: An SSI
Original Research Study.” During the session, Goldfine will
present the market data from the magazine’s annual
Installation Business Report to the public for the first
time and give insight into the business, market, technology
and installation practices and trends of today’s
integrator. PSA Conference attendees will be among the
first to hear the survey results, which won’t be seen by
the rest of the general public until the April issue of

Later that day, Goldfine will also be among the panel in
the roundtable discussion “Gain Publicity for Your Company:
How to Work With the Media.” Editors from several trade
publications will share what they look for in press
releases, feature articles and case studies and reveal how
to get the attention of the consumer media.

Other seminars at the PSA Conference will includes sessions
on video by SSI contributors HREF=t_dumies.cfm>Bob Wimmer and HREF=t_ci_articleView.cfm?aid=1731&sid=0>Charlie
. For more info on the PSA and NSCA events,
access TARGET=’_blank’> or call (800) 446-

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