A new market study from IMS Research predicts the world market for video content analysis software will greatly increase over the next five years, growing from $67.7 million in 2004 to $839.2 million in 2009. IMS Research senior analyst Simon Harris says the case for this type of software is compelling.
“CCTV operators are being overloaded with video content that they are not able to effectively monitor. Experiments have shown that after 22 minutes, operators miss up to 95 percent of all scene activity,” he says. “We need intelligent video to improve the effectiveness of surveillance systems and ease the burden on the operators.”
The IMS report states that the ability of the software to gather additional information pertaining to loss prevention, public liability issues and consumer behavior in retail environments makes it easier for end users to justify the expense of the product.
It also predicts that the algorithms used to analyze video content will increasingly be embedded in front-end surveillance equipment, such as cameras and recorders. This practice improves the network bandwidth because the software can determine when something of note occurs and only then transmit video.
Manufacturers of IT infrastructure are also expected to embed software for video analysis in their products so as to further improve the performance of video networks.
By 2009, embedded applications are forecast to account for approximately 60 percent of the video analysis software market.
