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5 Ideas to Help Security Integrators Sell and Renew Service Plans

5. Demonstrate your value continuously after the sale.

The selling process does not stop once the customer signs the service contract. While the services you render may be in the background and be transparent to the customer, you must be proactive and keep the customer informed continuously. Whether it be monthly reports, incident alerts and resolutions, status emails, or phone calls, regular proactive communication is critical to the value that you provide to your customer.

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