Tri-Ed/Northern Video Distribution Promotes Pair of Senior Managers

WOODBURY, N.Y. — Security products distributor Tri-Ed/Northern Video Distribution has promoted two senior management executives.

James Rothstein, who previously served as senior vice president of Tri-Ed Distribution, has been named executive vice president of sales and marketing. Based out of the Woodbury, N.Y. corporate office, he will be responsible for branch sales in the U.S. market, as well as marketing and supplier relations for the organization.

Paul Swan has been named vice president of sales and marketing, responsible for branch sales in the Canadian market, as well as marketing and supplier relations. Swan is based out of the organization’s Vancouver, B.C., branch. He has held various roles in distribution for the past 13 years, the last eight of which have been at Tri-Ed Distribution.

“James and Paul have each made very significant contributions to Tri-Ed/Northern Video,” says Pat Comunale, president and COO, Tri-Ed/Northern Video. “We value their experience, leadership and dedication to the company’s success. It is with great pleasure that we announce their new responsibilities.”


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