44% of Americans Looking for Move-in-Ready Homes Say Smart Home Technology Should Be Installed

These findings come from a survey conducted by Coldwell Banker Real Estate LLC and Parks Associates.

Those Americans looking to move into a move-in ready home have made their voices heard: smart home technology is a big plus.

A new survey conducted by Coldwell Banker Real Estate LLC and Parks Associates found 44% of respondents who prefer a move-in ready home said that smart home technology should already be installed. Another 57% would consider an older home updated if it had smart home technology.

The survey comprised of 1,250 U.S. adults who have broadband Internet access at home. Of the respondents, 71% want a move-in ready home.

“We have entered a realm where home buyers are demanding smart homes,” says Sean Blankenship, chief marketing officer for Coldwell Banker Real Estate LLC. “This is a shift from the previous thinking about what constitutes a move-in ready home. It’s a defining moment for real estate.”

Here is a demographic breakdown of Americans who would want a smart home:

  • 61% of Millennials
  • 52% of Gen Xers
  • 50% of Boomers
  • 59% of parents

Check Out Next: Top 10 Most Connected Cities in the U.S., According to Alarm.com

If you enjoyed this article and want to receive more valuable industry content like this, click here to sign up for our FREE digital newsletters!

Security Is Our Business, Too

For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Commercial Integrator + Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add to your bottom line.

A FREE subscription to the top resource for security and integration industry will prove to be invaluable.

Subscribe Today!

Get Our Newsletters