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2015 Sales & Marketing Survey: Security Industry Sharpens Its Methods

Empowered like never before thanks to the advent of social media, customers wield what security practitioners say is the most powerful marketing determinant — word of mouth. As a result, Security Sales…


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Home surveillance systems have helped police in Franklin, N.J., and Redding, Calif., arrest individuals suspected of home burglaries. SSI Staff · July 06, 2015

Eateries are leveraging camera systems to track food inventory, monitor employee behavior and more. SSI Staff · July 06, 2015

The Havurah Shir Hadash has installed video surveillance cameras and panic buttons following the violent attack at Emanuel AME in Charleston, S.C. SSI Staff · July 06, 2015

A new report emphasizes cloud-based video surveillance as a growth driver, providing more cost-effective and flexible solutions for end users. SSI Staff · July 06, 2015

Amusement parks are all about fun, but a picturesque playground in Pennsylvania is just as serious about security. Buckle up for the story of how Vector Security’s Integrated Installation of the Year avoided the roller coaster-like ups and downs associated with projects of this magnitude. Scott Goldfine · July 03, 2015

The state of Wyoming has equipped 902 public school buses with video surveillance cameras to record motorists making illegal passes in an effort to increase student safety. SSI Staff · July 03, 2015

The Electronic Security Association (ESA) offers tips on how individuals can keep July 4th celebrations safe. SSI Staff · July 02, 2015

The electronic security industry’s top leaders share best practice tips to help companies improve business operations. Scott Goldfine · July 02, 2015

Despite objections from local alarm companies, the City Council passed a new ordinance intended to curb false dispatches. SSI Staff · July 02, 2015

The Cheyenne City Council and Cheyenne Police Department have opted not to renew Vivint’s solicitor license after residents complained of the security firm’s aggressive sales tactics. SSI Staff · July 01, 2015




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