AlarmHive: Protecting RMR Through the Use of Software
All customer data including data collected from activities should provide a complete picture of your customer. You should be analyzing this data and know if your RMR is at risk.
If the alarm industry has taught us anything, RMR is proven to be a key to survival. While many of us have focused on how we acquire and increase our RMR, we now must focus on protecting it.
As you look at the different software products in your business, a fundamental question is, does this software protect my RMR? If it does not, it is not serving the primary function of its existence.
Business management software will allow you and your employees to enter customer data, track and manage activities (think features), and provide a robust way to report on the data. Reporting is a major way in protecting RMR.
All customer data including data collected from activities should provide a complete picture of your customer. You should be analyzing this data and know if your RMR is at risk. The software company is as important as the product it develops. That provider should be as invested in protecting your RMR as you are.
This should not only be manifested in the software product, but externally supporting your initiatives of growth, creating opportunities, and protecting your business and brand.
The definition of a software company has evolved. This evolution is at the mercy of its users as SaaS has also become dependent on RMR.
Occasionally, software companies are adapting to a lucrative RMR pricing model but are unwilling to adapt to the new principles that drive that revenue. Unfortunately, this seems to be a trend with alarm industry software companies.
AlarmHive offers a revolutionary approach to business management software. With decades of combined industry experience, we understand you deserve more from your software company. Partnering with AlarmHive means you are part of the development process, you decide what features are important, you are entitled to price transparency, and most of all we work together to achieve what is most important to you.
Click here to learn more about AlarmHive.
Richard Brimhall, Co-founder, AlarmHive
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