IIuminar Partners With Professional Sales Representatives for Western U.S.

PSR is an independent sales agency operating in 13 western states and Guam, with associates who bring years of field sales experience.

IRVINE, Calif. — Iluminar, a manufacturer and supplier of IR and white light illuminators and license plate recognition (LPR) products, has partnered with Professional Sales Representatives (PSR) to increase the company’s services and sales presence with customers across the western United States.

PSR is an independent sales agency operating in the 13 western states and Guam. The company’s associates bring many years of field sales experience in the security marketplace as well as the audio/video, low voltage, fire and life-safety industries.

Since PSR’s founding in 2001, its fundamental principles are to represent quality products from quality manufacturers, according to an announcement.

“Our partnership with PSR will allow us to bring the latest solutions in lighting technology to our customer base in the western U.S.,” says Eddie Reynolds, iluminar CEO. “A key part of iluminar’s growth is building a team of experienced representatives who know our products, our value and our industry.”

“We are very proud to be a part of Eddie’s team,” says Scott Crown, PSR managing partner. “We have respected the accomplishments of this brand and have enjoyed our friendship with Eddie for years. We will do great things together.”

In 2019, iluminar is celebrating a decade in business. Reynolds and co-owner Joni Hamasaki bring more than 30 years of combined industry experience. Together they launched iluminar in 2009.  As a global specialty manufacturer and supplier, the company’s wares have been deployed in major city surveillance applications in Abu Dhabi, Macau and Australia, to forging partnerships with Altronix, Arecont Vision, Pelco and Milestone, among others.

Security Is Our Business, Too

For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add sales to your bottom line.

A free subscription to the #1 resource for the residential and commercial security industry will prove to be invaluable. Subscribe today!

Subscribe Today!

Leave a Reply

Your email address will not be published. Required fields are marked *

Get Our Newsletters