Security Dealers Need More Options to Compete Smarter and Faster
Napco Security Technologies adding more recurring monthly revenue and accounts per day in as few as five minutes.
In 2000, only half the U.S. population was accessing info through the internet; today, estimates are about 95% to 98% of the 131.2 million U.S. households do.
Internet access has become a necessity versus a luxury, heightened and hastened (to broadband) by the pandemic. With fast connectivity and unlimited content and videos available to all, technology — and especially do-it-yourself technology — has rapidly risen.
Parks Associates recently reported that one in 10 U.S. internet households already own a DIY security system. What’s more, although 2023 residential system adoption is steady at 31%, and while larger companies have seen gains or remained unchanged, “the smaller players, including local traditional players, are seeing their share of the market dwindle.”
That’s why Napco’s highly anticipated, award-winning Prima Smart Security/Video/Automation System was designed to give even smaller dealers the full-featured tech clout, efficient system-deployment options and backend control formerly only available to the big nationals.
With Prima and its revolutionary, five-minute installation, dealers can get more RMR-earning systems/day online in their choice of three ways: They can ship preconfigured Prima to their customer for self-setup as a DIY or Do-it-with-Me solution.
They can have their salesperson sell and set up same time, avoiding scheduling hassles and labor shortages. Or they can use Prima’s full array of pro-grade upsell and smart-home accessories within traditional custom installations.
Judy Jones is the VP of marketing for Napco Security Technologies.
If you enjoyed this article and want to receive more valuable industry content like this, click here to sign up for our FREE digital newsletters!
Security Is Our Business, Too
For professionals who recommend, buy and install all types of electronic security equipment, a free subscription to Security Sales & Integration is like having a consultant on call. You’ll find an ideal balance of technology and business coverage, with installation tips and techniques for products and updates on how to add sales to your bottom line.
A free subscription to the #1 resource for the residential and commercial security industry will prove to be invaluable. Subscribe today!