Gunnebo Entrance Control Welcomes New Marketing Team to Drive Growth and Innovation
Gunnebo’s revamped marketing team focused on digital marketing, content creation, brand management, market research and customer experience.
Entrance control solutions provider Gunnebo Entrance Control recently announced the expansion of its marketing team, with the company’s new appointments “dedicated to driving growth, enhancing brand visibility, and delivering innovative marketing strategies,” according to the company press release.
Heading up the department as marketing director is Tina Hughan, who brings a wealth of digital and specialist marketing experience in the security industry, including time with ASSA ABLOY.
Hughan will lead the Gunnebo marketing team, which also includes Elena Drozdova as digital marketing executive for Gunnebo. Drozdova will be joined by Elly Sharples as product and event marketing lead alongside Bayley Seymour as marketing executive.
“We are thrilled to strengthen our marketing team with new talent,” said Howard Lang, President at Gunnebo Entrance Control, in the Gunnebo announcement. “Tina’s expertise together with Elena and the new appointments will bring a fresh perspective and play a crucial role in elevating our brand, expanding our reach, and driving business growth.
“With their strategic insights and creative approaches, we are confident in our ability to meet the evolving needs of our customers,” he said.
Why Gunnebo Is Expanding Its Marketing Team
The expansion of Gunnebo’s marketing team “reflects Gunnebo’s commitment to staying at the forefront of the entrance control industry,” according to the company press release.
“With a customer-centric approach and a deep understanding of market dynamics, the team is well-positioned to develop and execute impactful marketing campaigns that will strengthen Gunnebo’s position as a trusted entrance control partner,” the announcement says.
Gunnebo’s revamped marketing team will focus on various key areas, including digital marketing, content creation, brand management, market research, and customer experience optimization.
By leveraging cutting-edge entrance control technology and data-driven insights, the team will also develop targeted campaigns that resonate with customers across a number of sectors, enhance brand awareness, and generate valuable leads.
“From the offset, it’s clear Gunnebo recognises the importance of effective marketing in today’s competitive landscape,” said Hughan. “By investing in top talent and resources, we can work together to expand our market presence, enhance customer engagement, and foster strong relationships with our global client base.
“We will also be working closely with other departments to align marketing strategies with business and sales objectives, drive product innovation, and effectively communicate Gunnebo Entrance Control’s value proposition to customers across sectors. It’s an exciting challenge and one I am thrilled to be involved in to further strengthen Gunnebo’s position as a global leader in the entrance control market,” she said.
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